Insights of China internet users in lower-tier cities
The demographic dividend has kept losing its magic power in China, partly resulting from the aging population and low birth rate. More and more attention
China Internet Stats, Trends, Insights
Consumer Products
Find out China consumer stats insights including Chinese consumer behavior, china consumer price index, china consumer confidence, etc.
20% Chinese elderly use WeChat
WeChat had 61 million elderly users who are between 55 and 70 years old as of September 2018, an increase of 22% year-on-year. That was
China long-term apartment rental market to reach US$226 bn by 2018
In China, rental housing accounted for 18% of overall housing supplies, the proportion in the US was 37%. The rental rate of return in some core
China leads mobile payment adoption across Asia-Pacific
There has been much discussion about China’s mainland leading the world in mobile payment, but how advanced is it compared to other markets? Chinese mainland
Lifestyle of China’s post-00s online users
China’s post-00s (the generation born in the 2000s) favorites internet slang in order to be social and interact with others. 15% of them place “entrepreneurship” as
Chinese purchase behavior saw blurring gender lines
In consumption, the gender lines are blurring these days. More female consumers in China like digital products and outdoor fitness equipment while more male tend to
5 trends in lower-tier Chinese cities for maternal & baby market
There are 3.94 million babies born in 2017, more than that in the whole U.S. 60% of babies younger than 3 years are living in lower-tier cities
China online users privacy report 2018; 95% concerned about personal info security
No data is an isolated island in the era of the internet. Along with the convenience of sharing data and information, personal privacy becomes consumable.
Five mother shopper insights from two-baby Chinese families
More than half of newborn babies in China in 2017 are second child of their families, according to National Bureau of Statistics of China. After
Getting to know China’s post-00s consumers
Chinese post-00s, who were born since the year 2000, are turning adult in 2018. Comparing with post-90s’ past consumption, post-00s save more with higher purchasing
China’s pharmaceutic industry after ‘Dying to Survive’
A hugely successful Chinese movie has brought China’s pharmaceutical industry into the spotlight. What changes might happen? Starting from June 30, the Chinese movie “Dying
An overview to China’s celebrity economy in 2018
79% of respondents have favorite celebrities in China and 40% of them like to spend money on idol-chasing, according to a report from Penguin Intelligence.
China’s FMCG sales bounce back to rare double-digit growth
For 12 weeks ending May 18, 2018, consumer spending on FMCG in China grow by 10.0% compared to the same period last year. Hypermarkets, supermarkets, and
Starbucks’ expansion in China shows increasing consumer upgrading
Starbucks has succeeded in cementing a leading position in China’s coffee market in a way that might hard to replicate for other foreign companies. Starbucks
China FMCG market 2018 in 7 charts
The FMCG market in China is among the world’s most rapidly changing, with almost everything about how products are marketed, sold, and purchased changing at
CIW eBooks
eBook: Win Chinese Market with Content
[tabby title=”Overview”] This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and
eBook: Small Town Youth, New Growth Engine in China
[tabby title=”Overview”] The average monthly disposable income of new small-town youths from China’s lower-tier cities is 3,730 yuan, compared with 5,401 yuan of young people
eBook: China E-Commerce Factories
[tabby title=”Overview”] E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic