Riding on the craft beer boom in China
China’s craft beer market is growing by 40% annually. Find out some main trends of the category. The 2018 FIFA World Cup is well underway
China Internet Stats, Trends, Insights
Consumer Products
Find out China consumer stats insights including Chinese consumer behavior, china consumer price index, china consumer confidence, etc.
62% Chinese willing to pay more for better shopping experiences
Chinese consumers have high expectations for more comfortable and individualized mobile shopping experiences. Most of them are willing to pay more for goods or service
Global tea production to exceed 4.4 million tons by 2027, largely driven by China
China, India, Kenya, and Sri Lanka combined account for 78% of production and 73% of exports of tea market. Most of the tea produced in
How would China’s tariff cuts on imported cosmetics products affect brands?
The Chinese government announced on May 30 that it will significantly lower import tariff on many consumer goods. Among them, the average tariff rate for
These 6 key marketing factors can help draw more FMCG Chinese buyers
When China’s FMCG growth returns, it doesn’t automatically happen to every brand. Here are six key factors. Kantar Worldpanel has reported that spending in fast
How to command price premium in China
In China market today, “consumption upgrading” is a buzzword, which means Chinese consumers are no longer focusing only on cheap prices, they are now more
[INSIGHTS] China texas poker players exceeded 60 million
One day, the Beijing police clamped into a private dining room in the Dongcheng District, whereby a venture capital circle chief sat. At this point, the chief
Chinese post-90s overview in 2017
188 million Chinese post-90s mostly live in third and lower-tier cities in China are more focused on enjoying their lives than post-80s and pursuing a
REPORT The rise of the Millennials consumers in China
31% of Millennials in a KPMG survey expect a significant increase in their income over the next five years compared to just 18 percent of
Chinese New Year Survey 2018
Chinese New Year is the most important festival for Chinese people. It marks the beginning of a new Lunar New Year. Before the new Year
Fitness and getting in shape is the top new year resolutions for 2018 in China
Although the concept of January 1 bringing in the opportunity to start or stop something to improve one’s life was not historically common in Asia,
Meet Shanghai’s new consumers 2017
23-28-year-olds with independent incomes in Shanghai are increasing in both number and purchasing power, gradually realizing their potential as China’s first consumption-oriented generation according to
Top 21 FMCG companies in China reaching over 100 million households
Twenty-one Fast Moving Consumer Goods (FMCG) companies reached over 100 million urban Chinese households (during the 52 weeks ending October 6, 2017), according to the
The spending power of 250 million Chinese post-95s
No sooner did retailers decipher the buying habits of the generations born after 1980 and 1990 then the generation born after 1995 came into its
E-commerce to represent 10% of all FMCG spend in 2020, led by China and US
In 2025, e-commerce will represent 10% of all FMCG spend. China and US will lead in volume growth while China and Korea will be fastest
CIW eBooks
eBook: Win Chinese Market with Content
[tabby title=”Overview”] This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and
eBook: Small Town Youth, New Growth Engine in China
[tabby title=”Overview”] The average monthly disposable income of new small-town youths from China’s lower-tier cities is 3,730 yuan, compared with 5,401 yuan of young people
eBook: China E-Commerce Factories
[tabby title=”Overview”] E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic