Hitwise report showed that Baidu and Qihoo’s 360 continued eating away other search engines market share. Baidu dominated the market with 73% share, and Qihoo’s 360 followed with approximately 15.5% in June 2013.
China Search Engine Market Reached 9.28 Billion Yuan in Q2 2013
China search engine Marketreached 9.28 billion yuan(1.5 billion USD) in Q2 2013, with a QoQ growth of 25.1% and a year-on-year growth of 35.3%, according to statistics released by iResearch. China search engine market growth in Q2 was driven by three factors. First, due to seasonal factor, after the Chinese Spring Festival, search traffic was […]
Airbnb Attempting China Market, Lack of Dedication
I chanced upon this Airbnb banner ad in Google’s display network during my business trip in China last month. I clicked on this ad which led me to this landing page:
Baidu to Increase Cost for Unverified Account
Baidu is about to increase cost for unverified PPC accounts beginning from Aug 1, 2013. For unverified business accounts, promotion cost will increase from additional 10% to 20%. For unverified personal accounts, promotion cost will increase from additional 10% to 20%, no matter whether the account is authenticated or not. For verified accounts who have […]
Baidu Dominates Search Engine Market by 80.6% in Q1 2013
According to iResearch Q1 report, Baidu search engine market share is 80.6% (by revenue), growing steadily compared to 79.7% in last quarter. And Google shares 14.4%.
China’s Qihoo’s 360 Search Won Over 16% Market Share
Web analytics company CNZZ, acquired by Alibaba in 2011, showed that Qihoo’s 360 search engine market share by visits jumped from 10.59% at the beginning of 2013 to 15.18% in May.
China Search Engine Market Share by Visits in Q1 2013
According to EnfoDesk, Baidu had 66.91% China search engine market share in the first quarter of 2013 by user visits, followed by 360 with 13.42% and Sogou with 9.32%.
China Mobile Search Engine Market Update Q1 2013
The number of China mobile netizen in 2008 was only a little over 73 million, taking up only 28.9% of the total netizens in China. However, it has grown at a surprising speed, reaching 419.64 million in December, 2012; that is over three quarters of the total China Internet users. It’s estimated that it will […]
Top 10 China Popular Internet Service in Jan 2013
According to iResearch, Search was the most popular Internet service in China in January with 454 million users coverage, followed by online video and online community.
Baidu Refer 27% Traffic to Its Own Web Properties
According to Experian Hitwise, Baidu refer 27% of the search traffic to its own web properties, among which the top three are Baidu Knows (or Baidu Zhidao, a Q&A style site), Baidu Encyclopedia (Wiki style site), and Baidu Post Bar (a UGC website similar to a forum).
China Search Engine Market Share in 2012
According to China search engine market quarterly data in 2012 released by EnfoDesk, the China search engine leader Baidu accounted for 78.6% of the total search engine market, Google for 15.6%, while Sogou 3.1%.
Dependence on Baidu by Industry
Recently Hitwise collected data of anonima internet surfing, searching and interbehavior among netizens, cooperated with the telecoms operators and the ISP. They found that Wiki sites, the local catering industry, tourism and the Airlines have higher dependence on Baidu.
Baidu Baike in 2012
If you ever benefited from utilizing the power of Wikipedia for marketing, you should realize the importance of Baidu Baike (Baidu’s Wikipedia). Take a look at the overview of Baidu Wiki made from official data released by Baidu:
Top Referrals of China Search Engines
Navigation websites play an important role in contributing traffic to search engines as well as offering convinience for Chinese netizens. Let’s take a look of the top referrals of China search engines.
Google Shuted Down Its China Shopping Search Engine
On Dec 12 last week, Google officially announced its decision to close down China shopping search engine. Previously, some media revealed that Google was going to inform its partners in China the closure of shopping search engine. Confirmation in received by Google on Dec 12.