• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

China Internet Watch

China Internet Stats, Trends, Insights

  • Home
  • Industry
    • Retail & E-Commerce
      • Cross-border E-Commerce
      • Online Payment
      • Tmall
      • Taobao
      • Pinduoduo
      • Jingdong
      • Xiaohongshu
      • Meituan Dianping
      • Vipshop
      • Dangdang
      • Amazon China
      • Shopping festival: 618 China
      • Shopping festival: Double 11
      • China B2C
      • B2B
    • Media & Entertainment
      • Chinese Social Media
        • Wechat
        • Weibo
        • QQ
        • QZone
        • Online Video
          • iQiyi
          • Youku
          • Tudou
      • Search Engine
        • Baidu
        • Sogou
        • 360 Search
        • Google China
        • SoSo
      • Advertising
    • Tourism
      • Outbound Tourism
      • OTA
      • Ctrip
      • Qunar
      • eLong
      • Hospitality
      • Airline
    • Technology
      • Alibaba
      • Mobile Apps
      • Smartphone
    • Finance & Fintech
      • Alipay
      • Huabei
      • Banking
    • Consumer Products
      • Post-90s
    • Economics
    • Education
    • Transportation
  • Trending
    • Double 11 China Shopping Festival
    • Chinese brands
    • TikTok (Douyin)
    • Jingdong
    • China E-Commerce
    • Marketing in China
    • Pinduoduo
    • Chinese Social Media
    • Chinese Search Engine
    • Taobao
    • Xiaohongshu
    • Tmall
  • Newsletter
  • Subscribe
    • Republishing
  • Login
    • Account page
    • CIW Premium
  • Show Search
Hide Search
CIW / Finance / SPD Bank’s credit card WeChat mini-program

SPD Bank’s credit card WeChat mini-program

May 30, 2017 By CIW Team

As more and more companies try to benefit from WeChat's mini-program, this article shares how Shanghai Pudong Development Bank (SPD Bank) is utilizing a WeChat mini-program for its credit card business, which recorded two million unique visitors as of 22 May 2017.

The mini-program design of SPD Bank focuses on user experience and aims to develop a lighter, smoother, and more targeted application.
Focus on the most frequently used services
The WeChat mini-program team of SPD Bank identified the most used features of the credit card users such as checking the total spending and credit balance.

It adopted a 3x3 cells design to provide nine key features: credit balance, billing statement, rewards, installment, check-in, delay the due date, benefits, status, and nearby promotions. The team also added the function so that users near the SPD Banks can also discover the availability of this credit card mini-program.
Make WeChat Mini-Program another promotion platform
SPD Bank...

Already subscribed? Sign in.

Don't Miss Out.

Invest with as little as one bottle of water per week.

Join other top analysts and business executives and navigate the unique market with China Internet Watch.

View subscription options »

Cancel at any time

Login

Filed Under: Finance Tagged With: banking, case study, ciw premium, credit card, wechat

Primary Sidebar

Free Newsletter

Latest Articles

China’s online retail sales exceeded 7 trillion RMB in the first half of 2024

China’s AI Industry Reaches New Heights with $521 Billion in Total Funding

the_dynamic_commercial_service_robot_industry_in_China

Chinese Commercial Service Robot Industry Sees Practical Growth Phase

Chinese Companies Making Waves in the Middle East E-Commerce Market

How a Local Chinese Retailer is Transforming Struggling Supermarkets Nationwide

Most Shared This Month

China’s Top 50 Global Brands for 2024China’s Top 50 Global Brands for 2024
China’s online retail sales exceeded 7 trillion RMB in the first half of 2024China’s online retail sales exceeded 7 trillion RMB in the first half of 2024
China’s Smartphone Market: A Shift Towards High-End Devices and Technological InnovationChina’s Smartphone Market: A Shift Towards High-End Devices and Technological Innovation
Tencent’s Impressive Q1 2024 Financial Performance Sets Strong Foundation for Future GrowthTencent’s Impressive Q1 2024 Financial Performance Sets Strong Foundation for Future Growth
Alibaba’s Strategic Investments Yield Mixed Results in Q1 2024Alibaba’s Strategic Investments Yield Mixed Results in Q1 2024

Copyright © 2024 China Internet Watch · About · Privacy · Contact

28 Shares
Tweet
Share
Share
Email
WhatsApp