eLong Brand Room Nights Booking 55% on Mobile in Q4 2014
eLong’s hotel room nights stayed in the fourth quarter of 2014 increased 27% to 9.4 million room nights compared to 7.4 million in Q4 2013
China Internet Stats, Trends, Insights
Tourism
Find out statistics, trends, and insights of China tourism and Chinese travelers.
Australia is the Top Luxury Travel Destination in China
According to Hurun Chinese Luxury Consumer Survey 2015, Chinese luxury travelers on average go on business trip for eight days a month and the super
80% Willing to Travel During Chinese New Year Holidays 2015
Nearly 80% of the respondent hope to travel during Chinese New Year holiday in 2015 as shown in Ctrip Spring Festival Travel Intention Report, much
Qunar Partners with 22 of World’s Premium High-end Hotel Groups
Qunar announced its alliance with 22 of the world’s premium high-end hotel groups. The hotel groups, which include Wyndham, Club Med, Banyan Tree, Howard Johnson,
China Online Travel Market Overview in 2014
Sootoo.com estimated that the total transaction value of China online travel market would be RMB76.92 billion (US$12.52 billion) with increase of 35.2% YoY and 5.9%
China Online Traveling UGC Users to Exceed 360M in 2015
Different from UGC (use generated content) market in foreign countries, China online travel UGC market is directly in the “free” stage, skipping the “paid” phase,
74% Chinese Rural Residents Willing to Travel in 2014
70% rural residents in China would like to go traveling and Beijing is the first choice for them according to China Tourism Industry Report in
Qunar Launched Sub-brand “Qua”, Marching into International Market
On 12 Dec 2014, Qunar launched its overseas sub-brand: Qua; and this English website domain is qua.com which provides international air-tickets booking service for English
Alipay Sells Public Transport Cards to Cross-border Travelers
Alipay starts offering the purchase of public transport cards via its mobile apps Alipay Wallet for cross-border travelers.
China to Be the Largest Inbound Tourism Market for U.S in 2018
More and more Chinese travelers tend to spend their vacation in foreign countries, and the U.S is one popular destination for them. In terms of
Top Travel Guide Mobile Apps in China in Sep 2014
The travel guide app helps travelers make their travel plan in destinations. The top 3 travel guide mobile apps in China were Tuniu travel guide,
China Inbound Tourism Industry Overview
China Tourism Academy’s latest report shows total revenue generated from China inbound tourism market reached $51.646 billion with an increase of 3.27% year on year,
Italy Became The Most Popular Outbound Destination for Chinese Travelers
Chinese citizens’ Tourists Satisfaction Index was 76.98 in Q3 according to China Tourism Academy , which was in a basic satisfaction level (relatively low). The
China Online Travel Market Overview in Q3 2014
In Q3 2014, total transaction value of China online travel market exceeded RMB72.64 billion ($11.87 billion) with increase of 15.2% quarter on quarter and 20%
Qunar’s Mobile Revenue up 445% YoY in Q3 2014
Qunar’s total revenues for Q3 2014 more than doubled YoY to US$81.6 million and its mobile revenues was US$33 million an increase of 445.1% YoY.
CIW eBooks
eBook: Win Chinese Market with Content
[tabby title=”Overview”] This eBook shares three trends of digital content consumption in China, China’s digital content ecosystem, and how content help businesses in branding and
eBook: Small Town Youth, New Growth Engine in China
[tabby title=”Overview”] The average monthly disposable income of new small-town youths from China’s lower-tier cities is 3,730 yuan, compared with 5,401 yuan of young people
eBook: China E-Commerce Factories
[tabby title=”Overview”] E-commerce factory is the collaboration of the manufacturing industry and the internet. Under the circumstances of retail sector being depressed while the traffic