According to CTCNN, a Chinese travel industry finance media, the top five air tickets booking travel websites in September 2013 were Qunar, Ctrip, Mangocity, Kuxun and Elong.

Except Mangocity, user coverage of the other top 4 sites all dropped in September in comparison with August. Mangocity had a dramatic growth in air tickets booking, with a MoM increase of 92.3%. Elong suffered the biggest MoM drop with 22.9%.

Online air tickets rarely had promotion and the travel demands decreased after the summer vacation which led to the air tickets booking drop.

According to CTCNN, a Chinese travel industry finance media, China online travel travel agency ranking top 10 in August 2013 were Ctrip, Tuniu, 17u, Elong, Lvmama, Mangocity, Uzai, Tieyou, Tempus and Mipang.

In comparison with July, 13 OTA had a growth in user coverage in August. Ctrip had a MoM increase of 13% in August. Mangocity increased 19.7% in comparison with July, but it had a 11.6% YoY decrease. 15 OTA experienced decrease in user coverage in August. Tuniu’s user coverage dropped 1.7% monthly, however, its YoY increased 118.1%. Elong had a MoM drop of 17.7% and a YoY drop of 7.9%.

The fierce competition between OTA websites didn’t have obvious positive influence on travel market. Besides, OTA leaders tried to focus on mobile devices, it would also affect online traffic.

In Q2, China online travel OTA market share was quite stable with Ctrip, Elong and 17u staying as the top three players. Ctrip topped with 48% share, followed by Elong with 9.1%, 17u with 6.5%.

Ctrip, 17u, 118114, Mangocity had advantages in air tickets booking market; Ctrip, Elong, 17u, 118114 occupied large percent of hotel booking market; Ctrip and 17u enjoyed a big share in vacation booking market. Online travel market was highly competitive, partly due to the popularity of mobile online services.

Baidu, with its widespread map service, bought Qunar shares to control air tickets booking markets; Alibaba invested in amap and qyer, etao entered online travel market as well; Tencent invested in Elong and 17u, extending its online travel business on Weixin Platform.

ctrip.com maintains its dominant position in China’s Online Travel Agency (OTA) market with 41% share of total 2.41 billion yuan revenue (USD 379 million).

Mangocity.com surpassed elong.com, benefiting from the Universiade 2011 in Shenzhen.