Mi 10 Pro achieved a score of 124 for camera and 76 for audio on DXOMARK, ranking the flagship smartphone first in both the camera and audio categories.

The Mi 10 series starts from RMB 3,999 (US$572), and will be available in mainland China starting February 24, 2020.

The Mi 10 series is powered by the Qualcomm Snapdragon 865. As the flagship mobile platform of the year, the Snapdragon 865 is the leading 5G platform to-date, offering staggering multi-gigabit 5G connectivity, it also delivers top-notch performance in terms of CPU, GPU, camera, and AI capabilities.

The Snapdragon 865 uses a three-cluster architecture and has a maximum clock speed of 2.84GHz. With the new Kryo 585 being based on the Cortex-A77 architecture, which is the latest generation of ARM processor architecture, CPU performance is increased by 25% compared to its predecessor.

The new Adreno 650 graphics processor also has a 25% upgrade in rendering speed, with a decreased energy consumption of 35%.

The fifth-generation AIE artificial intelligence engine enables AI capabilities that is 2x more powerful than the predecessor, which provides Mi 10 with better performance in videography, imagery, and AI processing applications.

Mi 10 series comes with the latest LPDDR5, supporting a maximum transmission rate of 5500Mbps, and boasting up to 50% improvement in performance while still remaining power efficient.

Paired with the industry’s fastest UFS 3.0 flash memory, and adopting the new Write Turbo technology, Mi 10 series can achieve a maximum sequential write speed of up to 730MB per second.

The series also uses the latest Wi-Fi 6 technology, with speeds up to 9.6Gbps which provides an 2.7x increase compared to Wi-Fi 5, also supporting 8×8 MU-MIMO technology, the download speed for multiple connected devices increases by 100%.

In terms of heat dissipation, Mi 10 series offers the most sophisticated cooling system to date: a 3000mm² super large vapor chamber, graphene, and 6-layer graphite structure. It also includes copper foil heat sinks and thermal gel to improve the overall cooling capability of Mi 10, and ensures the device stays cool for extreme performance and 5G high-speed download.

Mi 10 series features a 108MP main camera with a 1/1.33” ultra large sensor. It is also among the first to support 8K ultra-clear video recording in 7680×4320 ultra-high-resolution, users can also capture ultra-clear 33MP photos while recording in 8K by simply tapping on the screen. With both OIS and EIS support, Mi 10 series ensures stable video capture even in extreme conditions.

In addition to a 108-megapixel main camera, Mi 10 Pro also includes a classic 50mm portrait lens with 2x optical zoom, a telephoto lens with 10x hybrid zoom, and a 20MP ultra wide-angle lens, each of which is of flagship level, and with the camera system supported by dual OIS.

Aside from camera, Mi 10 series offers by far the strongest audio configuration and capabilities of any Xiaomi device. The audio system is equipped with symmetrical dual 1216 linear speakers with large 1.2cc sound cavity, which makes the output volume 100% higher than its predecessor.

Mi 10 series offers AI audio tuning to adapt to the different usage and playback scenarios for better sound quality, delivering an unmatched immersive audio experience.

Mi 10 series sports a 6.67 ”AMOLED curved DotDisplay, with up to 800nit typical and a peak brightness of up to 1200nit, and a contrast ratio of up to 5,000,000:1, which delivers lively and vivid images.

The display also supports 90Hz refresh rate and 180Hz touch sampling rate, delivering an unprecedented smooth experience.

Mi 10 Pro also offers the highest level of color accuracy in the industry, with a JNCD <0.55 and △E <1.1. Each device undergoes careful calibration with seventy-two color analyzers and two spectroradiometers in eighteen production lines prior to sales.

This ensures Mi 10 series displays can accurately reproduce colors as they are intended.

In addition, Mi 10 Pro comes with a 4500mAh high-capacity battery and features 50W wired fast charge, 30W wireless fast charge, and up to 10W reverse charging. The 50W wired fast charge supports charging to 100% in 45 minutes while the 30W wireless charging can charge to 100% in 65 minutes. A 65W charging adapter comes in-box.

Mi 10 comes in glossy black, blue, and gold, with a thickness of 8.96mm and bottom bezel as small as 3.32mm. Mi 10 Pro, on the other hand, features a matte design in blue and white with AG coating for a more premium hand feel and minimizes the chance of leaving fingerprints behind.

Other notable features on the Mi 10 series include in-screen fingerprint sensor for quick unlock, IR blaster for easy home appliances remote control, multifunctional NFC for swift payment, and a linear haptic motor for realistic touch response.

Mi 10 starts at RMB 3,999 and will officially launch on February 14 in three variants: 8GB + 128GB, 8GB+256GB, and 12GB+256GB.  Mi 10 Pro starts at RMB 4,999 and will be available in three variants: 8GB+256GB, 12GB+256GB, and 12GB+512GB.

Mi AIoT Router AX3600: The first router to support Wi-Fi 6 and Qualcomm platform

The event also introduced Xiaomi’s first router that supports Wi-Fi 6 technology – the Mi AIoT Router AX3600.

Packed with Qualcomm’s quad-core processor, six-channel quality signal amplifiers, and an independent AIoT smart antenna, the Mi AIoT Router AX3600 provides blazing connection speeds of up to 3000 Mbps, leading the router products in the 5G era.

It also supports network connection in one simple click for Xiaomi smart products. Priced at RMB 599, Mi AIoT Router AX3600 is available for purchase at Xiaomi authorized channels, starting February 13.

Mi Bluetooth Speaker with Wireless Charging

Xiaomi introduced a Bluetooth speaker that combines wireless charging for smartphones and Bluetooth speakers.

The device incorporates a built-in wireless charging function and a 20° elevation design on its front, allowing users to charge their smartphones while consuming media with ease.

Aside from charging Mi 10, Mi 10 Pro, and Mi 9 Pro with a maximum 30W wireless charging, Mi Bluetooth Speaker is also capable of charging Qi compatible devices, such as Samsung S10 and iPhone 11.

Mi Fast Link Technology is also enabled to ensure smooth connection with NFC and MIUI smartphones. Moreover, when the device is charging Mi 10 or Mi 10 Pro, the smartphone will automatically switch on XiaoAi AI ambient display after the screen is locked, turning the smartphone and the speaker into a XiaoAi AI assistant with touch screens.

Priced at RMB 249, Mi Bluetooth Speaker with Wireless Charging will be available for purchase from mi.com and Mi Home beginning February 18.

China major luxury hotels were located in relatively advanced regions. Male users accounted for 60.5% and users with monthly income of 5,000 yuan (US$762.8) to 10,000 yuan (US$1525.6) accounted for the bulk. Ctrip and Qunar led China’s online luxury hotel booking market according to Analysys.

Travel and business were two major reasons for online luxury hotel users reserving luxury hotels online in 2015 accounting for 96.6% in total. China’s online travel market reached 122.23 billion yuan (US$19.07 billion) with an increase of 18.0% QoQ and 45.9% YoY in the third quarter of 2015.

Online reservation has become the major method for luxury hotel users. 91.5% users reserved luxury hotels online in China and 32.8% reserved through mobile devices in 2015. Most luxury hotel users reserved in advance while 1.4% still reserved at hotel receptions.

Ctrip and Qunar which led China’s luxury hotel online booking market accounted for 50.2% and 22.6% of market share in 2015. 14.1% users reserved hotel on hotel official websites.

Mobile app users were influenced by PC end users and the mobile user experience. Ctrip and Qunar saw significant advantages on mobile app users based on their large number of online users in 2015.

China online luxury hotel subscribers paid more attention to true hotel information and the number of available hotels when purchasing on online platforms in 2015. Authentic reviews and ratings were also among the influential factors.

China online luxury hotel users were more friendly towards automated information from hotels. 65.6% luxury hotel users were willing to receive automated e-mails or messages in 2015 and only 17.2% were not willing.

Online luxury hotel users were more satisfied with online hotel reservation platforms compared with general hotel users in China. Only 0.3% users were not pleased with service of the online luxury hotel reservation platforms in 2015.

The overall satisfaction of China online luxury hotel reservation platform was 29.2% in 2015. Ctrip, Qunar, and eLong maintained higher satisfaction than the overall in 2015.

The number of overseas luxury hotels were more compared with domestic like hotels among popular luxury hotels in China. Hilton, Shangri-la, and IHG were most popular among China’s online luxury hotel users in 2015.

China major luxury hotels were located in relatively advanced provinces and cities. Location of luxury hotels was affected by regional economic level. Shanghai, Beijing, Guangdong and other advanced cities owned more luxury hotels.

Among China online luxury hotel users in 2015, 18.6% reserved hotels in America, 15.7% reserved hotels in Singapore, and 12.7% reserved hotels in Korea. Destination countries were basically the same with popular outbound travel countries.

China online luxury hotel subscribers paid more attention to hotel location and transportation facilities when choosing hotels online. Wi-Fi has become a necessity to attract China’s hotel users.

68.9% of online luxury hotel users stayed in hotels for less than 3 days in 2015, 28.9% four to six days, and 4.9% seven to nine days. Only 1.1% users lived over 10 days.

41.1% of users spent over 1,050 yuan (US$160.2) per day on average on luxury hotel rooms in 2015. Users spending less than 1,050 yuan on hotel room every day accounted for the majority.

76.8% of online luxury hotel users came from tier-1 cities in China in 2015. Users from Beijing, Shanghai, Guangzhou, Shenzhen, Hong Kong, Macao, and Taiwan accounted for 46.2% in total and users from principal cities and direct municipalities accounted for 30.7%.

Male users accounted for 60.5% of China online luxury hotel users in 2015 and the female accounted for 39.5%.

Users aged 31 to 35 years old were the driving force of online luxury hotel users in 2015. Only 19.9% online luxury hotel users were under 25 years old in 2015.

In generally, China online luxury hotel users had received high education. 68.5% had college background and 14.6% had master and above educational background.

Corporate junior managers (34.3%) were the major users of online luxury hotels in 2015, followed by corporate staff (32.1%) and civil servants (14.5%).

The average monthly income of 52.7% online luxury hotel users was above 10,000 yuan in 2015. Users with monthly income of 5,000 yuan to 10,000 yuan accounted for the bulk.

Also read: China Short-term Accommodation Market Overview 2015

China’s outbound free & easy trip market reached 930 billion yuan (US$142.53 billion) with over 80 million person-trips in 2015. China’s domestic free & easy travel market totaled 3 trillion yuan (US$0.46 trillion) with 3.2 billion person-trips in 2015 according to Lvmama.

China’s strong growing free and easy trip travel market led to the increase of global tourism consumption. China’s free and easy trip market increased by 16.7% YoY, three times that of the global market in 2015.

China’s free and easy trip travelers are major resources of domestic and outbound travel market in 2015. 2.024 billion domestic trips and 61.9 million outbound trips were taken by China’s free and easy trip travelers. Outbound free and easy trip travelers took 65.1 million person-trips for China.

Free and easy travel has become one of the most important travel methods in China. Free and easy trip travelers made up 97.8%, 90.0%, and 66.7% of domestic travelers, inbound travelers, and outbound travelers respectively in H1 2015.

Although the number of domestic travelers with travel organizations rose by 7.8% YoY in H1 2015, it declined by 38.9% in the total number of domestic travelers. Outbound travelers through travel agencies increased by 35.2% YoY in H1 2015 while it increased by only 2.5% in overall outbound travelers.

The number of inbound travelers with travel organizations rose by only 1.4% YoY in H1 2015. Only about 20% to 30% travelers went sightseeing with travel agencies in 2015.

Domestic free and easy trip travelers spent 29.0% of overall consumption on shopping in 2015 and 19.5% on catering. China’s free and easy travelers spent an average of 67 yuan (US$10.27) per traveler per meal according to Lvmama.

China’s outbound free and easy trip tourists spent 55.8% total on shopping, 13.1% on transportation, 10.5% on dining, 9.7% on accommodation, and 3.6% on entertainment. They spent 203 yuan (US$31.11) per capita averagely on each meal.

Although China’s free and easy travelers traveled for “shopping” to some extent, they concerned more on destination and accommodation before trips.

China’s free & easy trip travelers tended to equip a strong consciousness of reserving hotels in advance in 2015. Domestic free and easy travelers reserved hotels 12 days in advance and outbound travelers reserved 42 days in advance in H1 2015.

Travelers became more reasonable towards various choices. China’s travelers would reserve hotels after comparing 14 hotels on average. 56.8% preferred to pay by cash in term of payment safety rather than payment in advance.

Self-driving has become a favorite travel method in China. There were estimated 150 million cars in China in 2015. 42% self-driving travelers made 5 to 7 trips per year and 32% made 8 to 10 trips according to Lvmama.

Travelers spent with 376 yuan (US$57.62) per person per day on average on each trip for short domestic self-driving trips and spent 3.2 days on average with 2,059.5 yuan (US$315.63) per person on long domestic trips. Outbound self-driving trip travelers spent 6.3 days with consumption of 2,857 yuan (US$437.85) per person on average.

United States (49.5%), Australia (16.4%), Germany (10.6%), New Zealand (9.3%), Canada (6.7%) were the most popular self-driving trip destinations in 2015. Self-driving travelers usually searched information on professional websites or forums for routes, travel guides, and attractions.

Free Wi-Fi has been a powerful tool to attract China’s travelers. 71.0% free and easy trip travelers used mobile map service under Wi-Fi to find places or routes; 16% shared photos with friends on WeChat Moments or Weibo; and 7% used Wi-Fi to communicate on social networks.

Free & easy trip travelers had a strong willingness for local adventure activities. 67% wanted to experience 1 or 2 local adventure activities and 24% wanted to participate in 3 to 4 activities.

The post-80s made up 46.2% free and easy trip travelers, the post-90s made up 26.5% and the post-70s 21.2%.

Top 10 most popular domestic destination cities for free and easy trip travelers were Shanghai, Shenzhen, Zhuhai, Harbin, Guangzhou, Guilin, Beijing, Shenyang, Dalian, and Changchun.

Top 10 most popular outbound destination countries for free and easy trip travelers were Japan, US, Thailand, South Korea, France, New Zealand, Australia, Russia, Hong Kong, and Malaysia.

71% free and easy travelers hoped to get one-stop solutions and complete travel product purchases including hotels, air tickets, visas, cruises, car rental, insurance, local travel products and so on to improve the consumer experience and shorten travel decision time. Increasing travel products on online travel service providers could be a good solution.

Also read: China Outbound Cruise Travel Market Insight 2015

During the period from June 2013 to June 2014, WeChat usage rate increased by 26%, ranking top among all the popular social platforms worldwide according to research of L2. WeChat Wi-Fi’s launching can meet various kinds of needs in China.

The conditions for WeChat Wi-Fi were not so good as users were not familiar with the function of scanning on WeChat. With efforts in 2014, WeChat owns “dynamic stable system” involving other third-parties.

At the beginning of 2105, Tencent invested Wiwide, a business Wi-Fi provider. It is said that WeChat now cooperated with over 10 Wi-Fi providers.

BU Kaijun, the CEO of “Chao Wi-Fi” said that the early marketing of WeChat Wi-Fi and Alipay Wi-Fi depended more on Wi-Fi providers in China.

WeChat Wi-Fi has great potential as it can access 400 million potential users as it said on its official website. Besides, with WeChat Wi-Fi, merchants can get users’ location and consumer habits; and hence the business value can be realized in advertising, marketing and WeChat official account’s traffic.

Also read: E-Book: WeChat Advertising Guide (CIW Premium only) or QQ, WeChat and Qzone Stats in 2014

Alibaba announced the launch of Ali’s new communication app, “Tao WiFi”. Users logging in with Taobao can access access over 6 million WiFi hotspots nationwide including the three telco networks’.

Tao WiFi is currently only available for Android devices. The six million hotspots are provided by China Mobile, China Unicom (only Zhejiang province), China Telecom, and Lian Lian Technology.

Tao WiFi is currently only available for Android devices. The six million hotspots are provided by China Mobile, China Unicom (only Zhejiang province), China Telecom, and Lian Lian Technology. Free WiFi connections are available for one hour; longer connections are available with Taobao Coin (virtual currency).

Find out top WiFi apps in China here.

With technology pushing toward wireless environments, you need to have wireless management in place to guarantee the reliability, security and performance necessary to optimize your environment. Here are top 7 wireless management mobile apps in China in August 2014.

Wifi Master Key’s mobile app exceeded 28.836 million MAUs in August 2014 in China according to EnfoDesk, becoming the most popular Wi-Fi management mobile app, followed by that of Daodao Wifi, China Mobile Wifi.

China top 7 wireless management mobile apps had different use frequency growth rate and total time spent growth rate accordingly. Wifi Stronger who had 35.29% and 36.2% growth rate in total time spent and use frequency growth rate while WifiFidelity had large decrease in August 2014.

Nowadays in China, public Wifi is applied in various scenarios: businesses in cities, public transportation, aviation.

Free business wifi in cities can meet users’ 4 basic needs as follows:

1. Free Internet to ease traffic stress.
2. Stable and high-speed Internet environment.
3. Safe Internet environment.
4. Additional valuable information besides internet access provided by businesses.

Alipay Qianbao launched free Wi-Fi program in June 2014 to integrate mobile Internet with Wi-Fi, which can record users’ consumption habits and then promote accurate marketing strategy in O2O market. By the end of July 2014, Alipay Qianbao’s free Wifi had covered 10,000 hotspots in China.

Baidu cooperated with China Telecom to promote free Wi-Fi service in China early this year. Now, Baidu mobile assistant provides over 100 million free wifi  hotspots all over China, especially in Shanghai which makes it more efficient and convenient for students and travelers to get connected online.

Also read: China Top 4 Online Payment Mobile Apps