China Internet Watch https://www.chinainternetwatch.com China Internet Stats, Trends, Insights Mon, 08 Jul 2019 08:42:04 +0000 en-US hourly 1 https://www.chinainternetwatch.com/wp-content/uploads/cropped-ciw-logo-2019-v1b-80x80.png China Internet Watch https://www.chinainternetwatch.com 32 32 Alibaba’s OTA Fliggy and Marriott integrating customer loyalty programs https://www.chinainternetwatch.com/29492/fliggy-marriott-rewards-transfer/ Tue, 09 Jul 2019 00:00:05 +0000 https://www.chinainternetwatch.com/?p=29492

Alibaba's OTA platform Fliggy (Feizhu) just made Fliggy Miles transferrable for Marriott Rewards points. Last week, the Marriott International Group's Fliggy Flagship Store officially opened the access for Points conversion from Miles.

The current program page shows that the points conversion between Fliggy and Marriott is only in the "trial period", specifically stating that the program is from June 1st to July 31st, it's not clear that the program is to continue after this period.

The program also rules that the conversion is capped at 20,000 Fliggy Miles within a calendar month, hence 40,000 Fliggy Miles in two months, while the overall cap for the lifespan of the program is 50,000 miles.

As early as October of 2018, Peggy Fang Roe, the Asian Chief Marketing Officer of Marriott International Group declared that "the points conversion will be available by the end of the year. Points of Fliggy and Taobao can be used to redeem Marriott points, and Marriott points can be...

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