Alibaba's B2B retail platform Ling Shou Tong has reached 1.3 million mom-and-pop stores as of August 2019 according to Lin Xiaohai, the Vice President of Alibaba Group and General Manager of the Ling Shou Tong division. That means that one out of six stores in the country is a Ling Shou Tong (LST) customer.

According to Lin Xiaohai, LST, among the many digital distribution platforms in the FMCG industry, is the largest in scale, the strongest in capability and the lowest in cost.

Since last September, the number of boutique stores covered by LST has increased by 300 thousand. The Cloud POS machine – “Ruyi”, which is regarded as “the boutique store’s key to new retail”, has iterated 38 times and reached 100 thousand stores.

Launched in 2014, Ling Shou Tong is Alibaba's new retail inventory management B2B platform helping China's 6 million small and independent stores to improve sales and inventory management.

Stepping into the fourth year, Ling Shou Tong has shifted its ...